The Fuzzy And The Techie: Why the Liberal Arts Will Rule the Digital World (Paperback)
A Financial Times Business Book of the Month from a leading venture capitalist offers a host of revelations on who will be driving innovation in the years to come.
Finalist for the 2016 Financial Times/McKinsey Bracken Bower Prize
“Scott Hartley artfully explains why it is time for us to get over the false division between the human and the technical.” —Tim Brown, CEO of IDEO and author of Change by Design
Scott Hartley first heard the terms fuzzy and techie while studying political science at Stanford University. If you majored in humanities or social sciences, you were a fuzzy. If you majored in computer or hard sciences, you were a techie. While Silicon Valley is generally considered a techie stronghold, the founders of companies like Airbnb, Pinterest, Slack, LinkedIn, PayPal, Stitch Fix, Reddit, and others are all fuzzies—in other words, people with backgrounds in the liberal arts.
In this brilliantly counterintuitive book, Hartley shatters assumptions about business and education today: learning to code is not enough. The soft skills—curiosity, communication, and collaboration, along with an understanding of psychology and societal ills—are central to why technology has value. Fuzzies are the instrumental stewards of robots, artificial intelligence, and machine learning. They offer a human touch that is of equal if not greater importance in our technology-led world than what most techies can provide.
For anyone doubting whether a well-rounded liberal arts education is practical in today’s world, Hartley’s work will come as an inspiring revelation.
About the Author
SCOTT HARTLEY is a venture capitalist and startup advisor. He has served as a Presidential Innovation Fellow at the White House, a partner at Mohr Davidow Ventures, and a venture partner at Metamorphic Ventures. Prior to venture capital, Hartley worked at Google, Facebook, and Harvard's Berkman Center for Internet & Society. He is a contributing author to the MIT Press book Shopping for Good, and has written for publications such as Inc., Foreign Policy, Forbes, and the Boston Review.
Hartley has been a speaker at dozens of international entrepreneurship events with the World Bank, MIT, Google, and the U.S. State Department’s Global Innovation in Science and Technology (GIST) program. Hartley holds an MBA and an MA from Columbia University, and a BA from Stanford University. He is a term member at the Council on Foreign Relations and lives in Brooklyn, New York.
“You can’t build a wall to keep the robots out. That doesn’t mean we’re doomed. Scott Hartley does a masterful job going beyond the headlines to explain why the future needs engineers as much as it does philosophers, and why the two need each other.”—Ian Bremmer,president of Eurasia Group and author of Superpower “This terrific book clearly articulates the importance of the liberal arts in our technocentric world, a view I have long supported. In the end, technology is about making the lives of humans better, and, as the author argues, it is the humanities and social sciences that teach us about the human condition and how it might be improved. A delightful read!”—John Hennessy, Chairman of Google, Inc. and President Emeritus of Stanford University “Scott Hartley artfully explains why it is time for us to get over the false division between the human and the technical. If received and acted upon with the seriousness it deserves, we can anticipate real benefits for business and society.”—Tim Brown, CEO of IDEO and author of Change by Design “Scott Hartley’s timely and thought-provoking book is a refreshing and important voice in the era of major technological transformation and advances in our world, led by Big Data, AI, Cloud, genomics, etc. As nature has evolved our brain to be capable of logical reasoning as well as emotional feelings, artistic expressions, and remarkable intuitions, human civilization has always evolved and benefited from the coevolution of arts, literature, engineering, and sciences. Humanity has begun the era of intelligent machines and genomic wonder tools. It has become more urgent and imperative that humanistic thinking and values can help guide the way technologies are designed, experimented, deployed, and communicated. From digital humanities to humanistic technologies, human wisdom should be all in when it comes to designing and defining our collective future. Students, parents, educators, policymakers, CEOs, and entrepreneurs should all read this book.” —Fei-Fei Li, director of the Stanford Artificial Intelligence Lab “For generations, leadership has been viewed as an art form, refined and perfected by a healthy dose of ‘fuzzy’ liberal arts education. But in the tech-heavy world of the twenty-first century, traditional leadership preparation needs to be leavened by STEM. As Scott Hartley brilliantly illustrates, a ‘fuzzy-techie’ partnership is a prerequisite—not just as a guide for governments and businesses in meeting existential challenges but also as a foundation for emerging leaders; they, not machines, will be the keys to solving the greatest problems of the new century.”—Daniel W. Christman,lieutenant general (ret.) and 55th superintendent, U.S. Military Academy, West Point “Great book for all. Blows up the false dichotomy in education between tech and liberal arts. This book shows that not only can both coexist; it is dangerous if they don’t both exist side by side in an integrated manner. They make each other more effective. Scott has done an excellent job of making his argument with facts, illustrative case studies, and well-reasoned solutions. An important and enjoyable read.”—Bill Aulet, author of Disciplined Entrepreneurship and managing director of the Martin Trust Center for MIT Entrepreneurship “Silicon Valley is founded on strong engineering cultures, but the biggest challenges of the coming decades will lead Silicon Valley t —